Two little companions with a big community heart.
Some souvenirs hold more than memories. They carry a connection to a place, and an opportunity to give something back.
Meet Rocky the Bear and Spirit the Eagle, two cuddly companions celebrating the landscapes, wildlife and communities that make the Canadian Rockies special. Through INNhotels and its connections with the Rocky Mountain Art Tour, LJL Galleries and 2G2B Healthy, these little ambassadors offer a meaningful way to take home a piece of the Rockies.
Each has a story. Each supports a cause rooted in the community they represent.
Rocky the Bear: A Little Ambassador for Jasper
Inspired by Jasper’s strength and resilience, Rocky represents a community that holds a special place in the INNhotels story.
Jasper Inn & Suites was the first hotel INNhotels founder Gerry Levasseur built in 1971. That longstanding connection made the devastating 2024 wildfires deeply personal. While the property was saved, many residents, families and businesses faced significant losses, and recovery extends well beyond the immediate emergency.
Rocky is one small way to keep that community close and support its path forward.
All net proceeds from Rocky sales support initiatives that help the Jasper community rebuild and recover after the 2024 wildfires.
Whether he becomes a travel companion, a thoughtful gift or a reminder of a favourite Jasper adventure, Rocky carries a message of care for the people and places behind those memories.
Spirit the Eagle: Celebrating the Columbia Valley
Spirit celebrates the Columbia Valley, where mountain landscapes, wetlands and wildlife are part of what makes the region so memorable.
His connection to the valley comes with a purpose: to support understanding and protect its natural environment.
All net proceeds from Spirit sales support Wings Over the Rockies and its environmental education, bird conservation and local ecology initiatives throughout the Columbia Valley.
Spirit invites us to stay curious about the places we visit—to notice the birds overhead, explore the landscapes around us and appreciate the work that helps protect them.
Connecting Travel with Community
INNhotels and Rocky Mountain Art Tour encourage discovery through art, culture and the places that connect them. Rocky and Spirit bring another welcoming face to that experience, helping visitors connect with the communities they encounter along the way.
Together with INNhotels, LJL Galleries, RMAT and 2G2B Healthy, they reflect a shared commitment to local discovery and community support. A small purchase becomes part of a larger story of hospitality, creativity and giving back.
Take Home a Piece of the Rockies
Rocky and Spirit are $30 each, plus GST, and are available at the front counters of most INNhotels locations.
You can also find them at Cornerstone Gallery & Gifts and 2G2B Healthy at Copper Point Resort in Invermere. We’ll introduce Cornerstone Gallery & Gifts in an upcoming Journal feature; in the meantime, stop in, meet the pair and discover a little companion with a meaningful purpose.
Two little companions. Two important causes. A lasting connection to the places we love.